Binance Steps Up User Engagement
Binance co-founder He Yi recently responded to user discussions on social media regarding the platform's long-term commitment to rewarding its community, confirming that the total amount allocated for user activities in 2025 ranged between $1 and $2 billion.
She mentioned that the team is conducting in-depth research to enhance the appeal and engagement level of future events, ensuring promotional formats are more effective and diverse.
Next-Generation Promotional Formats on the Horizon
Beyond offering a secure and stable trading environment, Binance is constantly innovating to strengthen its user engagement strategy.
The substantial amount of funds allocated for user rewards in 2025 highlights the platform's dedication to its community. Plans include introducing more interactive activities to improve user experience and deepen the connection between the platform and its users.
- Optimize promotional strategies
- Enhance user interaction
- Explore new reward mechanisms