EU Launches Regulatory Procedure Against Google Under the Digital Markets Act

Background and Action

To ensure fair competition in the digital market, the EU has launched a regulatory procedure against Google under the Digital Markets Act (DMA). The core objective is to ensure that Google complies with EU regulations regarding interoperability and data sharing.

Focus on AI Tools

The regulatory process will specifically target Google's artificial intelligence tools. The EU aims to ensure that Google's AI services are compatible with third-party platforms and that key data interfaces are accessible, promoting a level playing field in the market.

Timeline and Expectations

The EU aims to complete this procedure within six months and expects Google to cooperate proactively, adjusting its business model to meet DMA requirements. If Google fails to comply, further actions such as fines or mandatory reforms may follow.

Impact on the Industry

This move highlights the EU's increasing regulatory pressure on tech giants. If Google is required to make significant changes, other major technology companies may also face similar scrutiny, reshaping the global digital landscape.